Life would be boring if everything came too easily. It’s the challenge that keeps things interesting. You’re presented with multiple challenges every single day. It might be the challenge of getting right out of bed in the morning rather than smashing the snooze-button like you’re subscribing to a YouTube channel. It might be the challenge […]
For everyone of us who hates Brussels Sprouts there are a dozen people who can’t get enough of them. For every person out there who hates pineapple on pizza there is someone like me who wants a second slice. It’s the same in business — all the stuff you hate to do is someone else’s […]
The famous fast-food McBurger has at least two of things that sets it apart from all the other burgers on all the other menus. First, there is the song (how many other sandwiches have a song??) which basically tells you everything that comes on the burger and the order in which it is assembled. And […]
Ever notice just how often that thing on your phone known as “auto-correct” is so absolutely and totally wrong? I think they call it auto-correct because the users are going to have to automatically correct everything themselves. It even makes mistakes with the simplest of words — and seems to replace them with words I’ve […]
When a baseball player goes up to bat, it is an opportunity to score for their team. It’s a big responsibility and professionals take it seriously. When the player steps up to the plate and into their stance, they draw the bat back to their shoulder with both hands on the grip and prepare themselves […]
Competing is one thing, copying is quite definitely another. Too many businesses show a distinct lack of creativity when responding to a change in the marketplace. Instead of launching something in their own voice, they parrot back to the market the exact same words for the exact same services that everyone else out there already […]
People enjoy success stories. The like the feeling of seeing someone gain a big win on a television show or in a movie or in a book because it makes them believe it’s possible that one day they too will achieve an effortless overnight success — but very few of those shows, movies, and stories […]