Don The Idea Guy
Ideas that mean business... and MORE business!
  • Home
  • Brainstorming
  • Speaking
  • About DTIG
    • Interviews
  • Contact
    • Privacy Policy
    • Disclosures and Disclaimers
  • Get Free Ideas

Think Different. (But Not TOO Different.)

Don The Idea Guy October 2, 2007

In a brilliant act of confronting Apple with its own words (and then making them eat those words) a YouTube user with the screen name “KeeptheiPhoneFree” created a video mashup of all the third-party iPhone software that was effectively rendered useless when Apple released the firmware update 1.1.1.

The real act of brilliance was in using the audio from Apple’s groundbreaking “Think Different” campaign. Listen to the narrator (who I think is Richard Dreyfuss) call out Apple’s salute to “the crazy ones, the misfits, the rebels, the troublemakers. The round pegs in the square holes. The ones who see things differently.” According to Apple’s script they have no respect for the status quo — yet that’s just what Apple is trying to maintain by fighting the iPhone hack that allows for greater user ability by these self same “Crazy Ones.”

So, according to Apple it is okay to Think Different — just don’t think TOO different from them.

Care to share?

  • Click to email a link to a friend (Opens in new window)
  • Click to share on Twitter (Opens in new window)
  • Click to share on Facebook (Opens in new window)
  • Click to share on LinkedIn (Opens in new window)
Pecha Kucha: 20 Slides 20 Seconds Ries and Trout and Jack Palance?

Related Posts

lion tapestry

Insight, Inspiration

The Ugly Back

Everyone goes to the museum to admire the pretty fronts of artistic tapestries, but the ugly backs face the wall and are rarely on display. My wife decided she wanted to host a big family Thanksgiving this year. While we were in the process of cleaning up the house and putting our (my) clutter. Hapy […]

Care to share?

  • Click to email a link to a friend (Opens in new window)
  • Click to share on Twitter (Opens in new window)
  • Click to share on Facebook (Opens in new window)
  • Click to share on LinkedIn (Opens in new window)
awaken broadcast campaign

Insight, Inspiration

My Three Words for 2022

Several years ago I started choosing an annual trio of words to help me stay on track with my goals, focus my actions, and guide my decision making. I copied the practice from Chris Brogan and you can click on that link in his name to visit Chris’ page to read about how he chooses […]

Care to share?

  • Click to email a link to a friend (Opens in new window)
  • Click to share on Twitter (Opens in new window)
  • Click to share on Facebook (Opens in new window)
  • Click to share on LinkedIn (Opens in new window)
Who died?

Featured, Ideas, Innovation, Insight, Inspiration, Rant, ThinkLinks

Back from the grave!

Oh, hey. ‘sup? Yeesh. I guess the title of that last blog post turned out to be a little more prophetic than I originally intended! The prior article published on December 31, 2020 was simply meant to signify the last in a series of daily posts that I published through the entire year of 2020 […]

Care to share?

  • Click to email a link to a friend (Opens in new window)
  • Click to share on Twitter (Opens in new window)
  • Click to share on Facebook (Opens in new window)
  • Click to share on LinkedIn (Opens in new window)


What kinds of ideas are you looking for?

Better Questions = Better Ideas

BUY 100-Whats of Creativity

Cool Stuff For You

free podcast websites

best appointment booking tool

Recent Articles

  • The Ugly Back
  • My Three Words for 2022
  • Want hot ideas? Let the tap run.
  • Back from the grave!
  • The End.

Categories

  • Featured
  • Ideas
  • Innovation
  • Insight
  • Inspiration
  • Rant
  • ThinkLinks
  • Uncategorized

Archives

Tags

action advertising attitude book brainstorming business creativity curiosity customer customer loyalty customers DTIG gitomer goals Ideas Innovation Insight Inspiration kickstart leadership links loyalty marketing media money motivation networking persuasion podcast productivity products projects Rant revenue sales selling service social media speaking success trends web work writing zombies

Idea Guy Projects

  • Big Yellow Sticky
  • Find Your Fries
  • SalesToys
  • Stop Selling At Me!
  • Super Action League

Let’s Connect

Another unusually creative project from Don The Idea Guy
© 2020 - All rights reserved. Do not use content without permission.