How do you get a lot of ideas?

Don The Idea Guy Linus Pauling said the best way to get a good idea was to get a lot of ideas -- but the question then becomes, how do you get a lot of ideas? The answer is easy... DON THE IDEA GUY!

25 March 2015 ~ 0 Comments

No Trophy

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There isn’t a trophy for sleeping in. There’s not a gold-gilded statuette awaiting those who wait. Those who avoid risk don’t get a plaque hanging in the hallway of a building commemorated in their name. The complainers don’t get certificates (that’s one more thing for them to complain about!) But isn’t that what they wanted? […]

20 March 2015 ~ 0 Comments

One Hour Equals

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One of the things I hear so many (too many) times from clients is that they “don’t have the time” to blog, tweet, Facebook, Instagram, YouTube, write articles, take photographs, paint, doodle, sketch, draw, shoot video… whatever it is that we’re discussing and (both) agree could make a positive difference in the public perception of […]

09 March 2015 ~ 0 Comments

The Most Important Person In The Meeting

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Stephen Colbert was recently interviewed and asked a question about how he had honed his interview skills during his time as host of Comedy Central’s The Colbert Report. Surprisingly, his answer had little to do with watching more experienced members of the traditional press do interviews and more about his own experience when he was learning […]

03 March 2015 ~ 0 Comments

Easier For Who?

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When a customer (external or internal) questions a policy or procedure that is foisted upon them by the representative of a company/brand/department with whom they are “trying” to do business, that policy was put in place to make life easier for the company/brand/department — not the customer. February is a short month, and March 1 fell […]

18 February 2015 ~ 1 Comment

Talent Relies on Techniques Not Tools

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Is having the tool more important to your success, or is knowing the technique more important? A lot of people obsess over the latest social media sites (or the latest changes to social media sites) instead of obsessing over the content they develop and post to those sites. Having a solid knowledge of even the very […]

30 January 2015 ~ 0 Comments

Interesting & Unexpected

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We all enjoy running across things that are Interesting & Unexpected. It gives us a tiny secret joy of discovery which we usually share with others by word-of-mouth, email, text message, or posting on social media. Instead of waiting to stumble across the Interesting & Unexpected of another, why not put some of your own […]

21 January 2015 ~ 1 Comment

A Carpenter Should Have A Hammer, Right?

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You hire a carpenter to come to your house to build something (I don’t know what he’s going to build, you hired him. What do you need? Bookcases? Let’s say bookcases…) He shows up wearing a t-shirt that says “Bob’s Carpentry” on it and he hands you a business card that has his title listed as […]

08 January 2015 ~ 1 Comment

New Year, Old Friends, New Projects

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The new year always offers a first best chance to begin something brand new, or to simply begin anew.  With the coming of the new year also came two immediate new project launches from The Idea Guy. The first was publishing a brand new book in a brand new format. The Yellow Sticky Guide to DONE […]

22 December 2014 ~ 0 Comments

Write A Book Before You Get Out Of Bed

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Everybody has “that book”. The one they are writing and can never quite get around to finishing and publishing. Personally, I must have four or five. The books aren’t completely abandoned, but they get “back-burnered” because of something else I “need” to work on.  After that, I end up opening the file every few days to […]

16 December 2014 ~ 0 Comments

Consider The Source

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It used to be that the News Media held their sources to the highest standards. They went to extreme efforts to not just verify the personally integrity of their sources, but to also make certain they could personally vouch for the veracity of their claims. These days the source could simply be a random tweet reported as […]