Sure, you have to come up with a halfway decent concept, but to be considered brilliant (or to have had a brilliant idea), you’re going to have to be brave.
You’d be surprised at how many people have brilliant ideas every single day (you probably do too!), but most of those people (you, too?) are too chicken to present those ideas to the world in ways that would lead to them becoming a reality because that would mean they’d have to open themselves up to being judged.
Oh, they might share their ideas with a co-worker who is parallel to them on the company org-chart, or they might share their ideas with a buddy over beers, or mention it to a spouse or significant other between streaming episodes of some show on Netflix — but to pitch their ideas to someone in a position to say “Yes! Go for it” is another issue entirely.
They might say NO.
They might hate the idea…
They might laugh…
The fact they might say YES gets completely drowned out by the fearful thoughts (and the clucking in their chicken brain — bawk-bawk!)
To hear the words “that’s a brilliant idea” may require getting the idea in front of the people who can say yes to your idea.
Alternatively, YOU can say yes to your idea.
You can decide to pick up and run with your idea and put it into action all by yourself. And if you think this requires less bravery and bold action, and are wrong my friend!
It takes a lot of intestinal fortitude to push yourself to take action on something that could (and probably will) fail. It takes an incredibly positive attitude to keep picking yourself up when the world keeps pushing you down.
Here’s the secret…
You only have to be brave for 10-15 minutes at a time.
When you make the choice to fearlessly move forward, it takes less than 15 minutes to actually take bold action. You can still be scared the rest of the time, but you have to be brave for the 5 minutes it takes to raise your hand.
You only have to be courageous for the 10 minutes it takes to call a prospect who might want to buy what you’re selling.
You only have to be daring for the 15 minutes it takes to pitch your idea to a roomful of people who can say yes.
Now go be bold.
Go be brilliant!