People know I’m a huge fan of Gitomer’s coolest sales toy ever — Ace of Sales. I liked it so much that I wrote an ebook sharing 52 ways to use Ace of Sales more creatively to brand yourself with clients, stand out from the competition, and to increase sales. I liked it so much […]
We all need pushy friends. Not pushy in the way that is annoying and obnoxious, but pushy in the way that makes you reach further and achieve more by pushing you out of your comfort zone to enable that growth. I have a new friend named Adrienne who not only challenges me in every conversation […]
Customers are curious. Customers like to “know” things. Let customers peek behind the curtain of your business to see how the magic is accomplished. The Wizard of Oz only succeeded in frightening and aggravating his prospects when he tried to make himself appear to be the big man and impress them with how big and powerful his organization was (we’ve been in business for 100 years, we’re largest supplier of Munchkin Mufllers in the west, etc.), but once his buyers expressed doubt all his bragging evaporated into a puff of smoke.
How many times have you sent an email and forgot to follow-up, only to discover you missed an opportunity because you forgot to be in the right place at the right time? A clever new website I learned about from my friends at CoolBusinessIdeas.com allows you three fantastic ways to follow-up on tasks, contacts, and […]
BestBuy spends hundreds of thousands of dollars to bring customers into their store, presumably to leave their cash behind and walk out with bags full of music, movies, video games and other assorted electronics. Once a potential purchaser is lured into crossing the threshold you’d think their employees would apply at least a minimal amount […]