Know three different ways to answer the phone, know three ways to introduce yourself, know three ways to ask a prospect to buy, know three ways to drive to work.
Know three books you can recommend to others, know three ways to determine if your product or service is a good match for a prospects, know three ways to approach people at networking events, know three reasons why people should do business with you.
Know three ways to put an idea into action, know three ways to thank clients for their business, know three ways to show appreciation to your co-workers, know three great restaurants to eat at in your city.
Why three ways?
It’s a magic number.
You can certainly know more than three ways to do something, but three is the absolute minimum. Know three ways gives you a preferred way, a back-up option if your preferred method doesn’t work, and a third wild card option.
Know three ways to reach out to someone on a cold call, know three ways to define your personal goals, know three ways to leave a voice mail, know three ways to write an outreach email, know three ways to follow-up on un-returned calls.
Did you know about 44% of salespeople give-up on trying to reach a prospect after a single follow-up? The average salesperson only makes two attempts to reach a prospect.
If you know three ways to reach out and follow up with prospects and customers you’ll be above average and have an edge over at least 44% of your competitors.