05 January 2013 ~ 2 Comments

What’s Your One Word?

one-word-bookMy friend Jon Gordon released a new book just in time for everyone to benefit from as they begin the new year.  The book is titled “One Word That Will Change Your Life.”  Here’s how Jon describes the book and its benefits:

One Word That Will Change Your Life explains how to simplify your life and business by focusing on just ONE WORD for the entire year. Each year, resolutions are rarely kept and goals are often easily forgotten. But One Word sticks. One Word creates clarity, power, passion and life-change. There is a word meant for you and when you find it, live it, and share it, your life will become more rewarding and exciting than ever. Join thousands of people and hundreds of schools, businesses, churches, and sports teams who have found their one word… and discover how to harness the transformational power of One Word.

I really loved Chris Brogan’s concept of choosing three words for the year (so did my buddy @iannarino), but as I started to think about selecting my own three words I learned of Jon’s book and quickly bought a copy for my Kindle.  Something about the purity of a single word appealed to me and I set to work on choosing one that could help keep me on course for the entire year.

I was challenged by the task of coming up with one word that could drive multiple areas of focus. I played through a few options, but one quickly rose to the top of the list as an almost obvious choice.  My one word is:

MOVE

I chose Move for several reasons:

  1. It’s about motion and momentum. 
    This will be a year in which I don’t just envision lots of ideas — I will be putting more of them into action.
  2. It’s about transitioning from one place to another.
    As of January 1 I left my position as a digital sales manager in broadcasting and began working with Remerge Media and Tunecom. It’s not just a career move, it’s also an environment that will aid in putting my ideas into action.
  3. It’s about selling.
    “Let’s move some product” or “that model is moving really well” speaks directly to sales. This year takes me from behind the management desk and puts me back into an active face-to-face sales role that I’ve grown to miss over the past couple years. This means more control over the pitch, positioning, and project management — working directly with clients rather than through a sales team.
  4. It’s about emotion and passions.
    We’ve all experienced things that moved us on an emotional level. The story that moved us to tears or anger.
    This year is all about doing things I love and helping other put their own passions into practice.

So, that’s my one word.
What’s yours?

 

  • Elizabeth

    This is such a knockoff of Mike Ashcraft’s book!

  • http://www.dontheideaguy.com Don The Idea Guy

    I haven’t read the Ashcraft book, but the ideas seem very similar. I’ve been in the idea business long enough to know that sometimes an idea comes into the world from multiple independent sources. Who knows, perhaps both authors were inspired by similar events in the lives or by the same passage in a book, etc. The official publication date on Amazon shows the Gordon book being published prior to the Ashcraft book, so on-paper it looks like Jon beat Mike to the publication punch — but that doesn’t mean one author “knocked off” the other.

    Let’s just say that the One Word concept is an idea whose time has come!

    If I get a chance, I’ll definitely read Mr. Ashcraft’s book and provide a comparison. Let me know if you do the same — I’d love to compare and contrast the insights of each author!