Archive | Innovation

03 June 2014 ~ 1 Comment

Whats and Hows and Whys

Bad corporate training consists of a lot of Whats and Hows and not nearly enough Whys. Good corporate training provides the Whys behind the Whats and Hows being taught.  Not simply teaching “this is the way our company does this task” but also adding insight by sharing the Whys — the reasons behind the way you do things. […]

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26 April 2014 ~ 0 Comments

A Game of Ideas. A Throne of Action.

One of the hottest media properties right now is the medieval masterpiece that is “Game of Thrones“.  The creator, George R.R. Martin, was featured in a recent interview in Rolling Stone magazine where he was asked the inevitable question that all creative minds are asked — “Where do your ideas come from?” I’ve always loved […]

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22 April 2014 ~ 2 Comments

Helpful Humor (and Cheesecake Appetizers) Break Response Patterns

I’ve been exploring the idea of “Helpful Humor” in some recent blog posts. First on the Emergency Coffee article and then on my coverage of Dollar Shave Club’s colon cancer awareness campaign. In both instances these companies used humor to break their prospect of a pre-programmed response. According to a study I found referenced on […]

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08 April 2014 ~ 0 Comments

Breaking Things and Breaking Through

Sometimes things fall apart. You own and care for something long enough, and things are bound to wear out or the odds catch up with you and it breaks. For me, it’s been a week of broken things. I’ve been blogging for decades. I don’t even recall the first platform I used (before they even […]

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11 March 2014 ~ 1 Comment

Wiping Out Cancer

Continuing on the trend of Helpful Humor I’ve been noticing lately, I wanted to share the activity of possibly one of the funniest businesses I’ve had the pleasure to spend my money with — Dollar Shave Club. Still the BEST commercial you’ll never see on television, these guys didn’t quit with a one-hit wonder (technically, […]

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24 February 2014 ~ 3 Comments

Let’s Not “Not Reinvent The Wheel”

Some people go out of their way to “not reinvent the wheel”. “Let’s not reinvent the wheel” is a pretty common phrase in meetings. It’s used as a statement of intent not to over invest in time, labor, money or creativity in order to get something done. But sometime’s it’s worthwhile to reinvent the wheel […]

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27 January 2014 ~ 0 Comments

Lather. Rinse. Repeat.

Here is the Lather, Rinse, Repeat approach to coming up with ideas… Amp yourself up and get psyched for a brainstorm session on your topic. Devour books, articles, websites, movies, magazines, YouTube videos, etc. on whatever topic you plan to ideate on. Then, armed with your favorite caffeinated beverage, set a timer for 15-30 minutes […]

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19 January 2014 ~ 0 Comments

How to read your customer’s mind

Amazon says it can ship items before customers order. Is this some sort of mind reading trick? Hardly. They’ve just been paying attention to their customers. Want to read the minds of YOUR customers?  Here are a few tips to help you. 1. Wish List Amazon allows users to keep multiple list of things they […]

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13 January 2014 ~ 0 Comments

Creativity vs Innovation

Yesterday I talked about the difference between Ideas and Creativity, today I want to focus on Creativity vs. Innovation. Creativity is about identifying and uniting unique ideas into a cohesive concept that can solve a problem. Innovation is about putting that concept into action. The planning, implementation and activation of the big idea. Send to […]

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12 January 2014 ~ 0 Comments

Ideas vs. Creativity

You may not realize there is a difference between Ideas and Creativity, but there is. Ideas are the seemingly random flashes of inspiration and genius. Creativity is finding the valuable links between those ideas and connecting them to forge a chain that is greater than the sum of its parts. Send to Kindle

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