Sometimes the best way to come up with new ideas is to revisit past ideas. The inspiration for many ideas have been sparked by making improvements to old ideas or bringing inventions from the past into the modern age by using new materials or manufacturing processes. Inspiration rarely comes from thin air The flash of […]
As The Idea Guy I have participated in more than my fair share of corporate brainstorming sessions. Anytime I’m invited to one of these pre-scheduled forced-creativity events I immediately think of a particular movie starring Clint Eastwood and wonder if it’s going to be Good, Bad, or Ugly. Most corporate attempts at brainstorming sessions fail […]
Today was the 6th anniversary of my marriage to my brilliant and beautiful (and infinitely patient) wife. Six years ago we eloped to the island of O’ahu in Hawaii and got married on the beach in a private ceremony. This time of year the two of us think back on what a wonderful day it […]
Concept and ideas seem to come in cycles; three movies about robots taking over the world hit the theaters within a week of each other, young-adult books about wizards from six different authors hit stores in the same month, four different wood-fire pizza places open in your town within days of each other, and every […]
One of the primary ways you can be of value to your clients is by being the one who brings them new ideas. You spend time brainstorming concepts for new ways they can serve their customers better through the development of new markets, new prospects, new products, new services, and new ways that you and […]
While the ideal situation is to practice creativity on a regular basis so that you have ideas (or at least a habit of thinking creatively) when you need it, most people (and the industries in which they work) seem to always wait until the skies are deluging them with torrents of rain, sleet, and hail […]
When I think of idea generation and brainstorming, I think of adaptation and variation on concepts and themes. A single concept in a brainstorming session can lead to dozens of other ideas that splinter off the original concept through adapting the concept to other specific purposes and varying elements of the concept to alter the […]