idea barista

A freshly brewed pot of creativity from the Idea Barista The Marketing Playbook co-author, John Zagula, added an important 8th entry to my original list of seven reasons why ideas are like coffee, and I thought it worth revisiting. 8. Creativity Is Caffeinated Ideas Give You Energy! A great idea just seems to fill you […]

Ideas Give You Energy! A great idea just seems to fill you with energy and excitement. Sharing that idea with someone who “gets it” packs twice the punch. It’s like drinking a double-espresso — the extra shot gives you a bigger boost! Here are seven reasons why ideas are like coffee… 1. Best When Hot […]