A number of years ago, friend and mentor Jeffrey Gitomer shared a stellar story of YES! Attitude by way of his granddaughter Morgan. The whole family is out to breakfast one morning and when Morgan reaches across the table for an item, she knocks over a full glass of orange juice. Rather then cower or cry, Morgan throws her […]
Master marketer, social media maestro, and wine geek Gary Vaynerchuk released his latest book last week — Jab, Jab, Jab, Right-Hook is a study in case studies of real, measurable, and remarkable response and results from integrated marketing efforts. Distilled to its essence, Gary’s primary point is that you Give, Give, Give FIRST (jabs) and […]
In a recent update to his best-selling book “The Sales Bible” author Jeffrey Gitomer compares the principle of engaging a prospect and building rapport to a boxing match. The goal is to get the prospect to lean forward with interest and then knock them out with a value message. “The principle of leaning forward is […]
I had a great opportunity in my role as a Gitomer Certified Speaker to fly away and speak to the Hawaii Association of Broadcasters. I’ll share some more stories later, but wanted to post a quick slideshow of some of the sites I got to experience during my trip.
On this episode of KickStart Your Week, Tomas Lydahl and I had a lot of fun speaking with (and learning from) another fellow Gitomer Certified Speaker, Whitney Bishop. Whitney Bishop is a Change Agent, Non Profit Leader, Trainer and Facilitator who guides individuals, teams and organizations through change and transition. Whitney uses one-on-one and group sessions […]