13 July 2017 ~ 0 Comments

Cause, Effect, Squeaky Wheels, and Newspapers

robot-writer

I recently read couple of articles about the Newspaper industry and the online industry which, while not overtly interconnected, mesh together so well to relate a story-behind-the-story, I can’t help but think of a pithy spin on old cliche that my grandmother one said to me: “The squeaky wheel may get the grease, but sometimes […]

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07 October 2016 ~ 0 Comments

Places You Can Sell Your Ideas

places you can sell ideas

The only question I get asked more than “how do I come up with more ideas?” is “where can I sell my ideas?” — and these two questions couldn’t be further apart. The answer to the first question is all about efforts and exercises to produce creative concepts in large quantities, whereas the most successful […]

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15 September 2016 ~ 2 Comments

Podcasts Running Through My Mind

Running Through My Mind Podcast

I decided to jump in and launch a podcast this week. Over the last 6-12 months I’d been trying to recruit a few business associates, past project partners, even my spouse to commit to creating and co-hosting an ongoing podcast program, but I couldn’t get any takers. They were all interested, but no one seemed to want […]

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24 June 2016 ~ 0 Comments

The Killing and Reincarnation of Ideas

here-be-dragons

It can take an entire generation (or two) for an idea to die. Some ideas weren’t always “bad ideas”. Many times the beliefs related to how an idea came into being and was adopted by the masses were once valid. Fearing people from other tribes who looked different and had different cultures from your own tribe was probably […]

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09 April 2015 ~ 0 Comments

Just In Case

justincase

I live in a constant state of discovery. My radar is always up for cool new things — books, music, movies, magazines, art, websites, social media tools, apps, business models, online courses, interesting people, media delivery mechanisms, articles, etc… I always have something new to share. When I’m speaking with friends and clients my conversation inevitably […]

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03 March 2015 ~ 0 Comments

Easier For Who?

bys_policies

When a customer (external or internal) questions a policy or procedure that is foisted upon them by the representative of a company/brand/department with whom they are “trying” to do business, that policy was put in place to make life easier for the company/brand/department — not the customer. February is a short month, and March 1 fell […]

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06 December 2014 ~ 0 Comments

Breaking Trust and Losing Permission

email-too-much_small

The number of holiday sales emails this year is ridiculous! In past years I received one or two extra emails per list. Three was “aggressive”. But this year I’m getting three per day from some retailers and they simply don’t seem to care that their practice is annoying their list members and current customers. After all — we can just […]

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25 November 2014 ~ 0 Comments

The Disintermediation Uber Straw

Chocolate_Milkshake

Have you seen the movie starring Daniel Day-Lewis called “There Will Be Blood“? It’s an incredible film with lots of great actors in winning performances. Even if you’ve seen it before, the movie is worth a second look, if only for the infamous “I drink your milkshake” scene. Spoilers here, so if you haven’t seen […]

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30 September 2014 ~ 0 Comments

Mobile Loyalty vs. Cellular Stalking

I recently read an article in AdWeek that posed the question “Is the mobile check-in dead?”  In my opinion I don’t think it’s dead yet, but it might be on life-support. And bad marketing along with boring retailers put it there. Once the golden child and shining hope of effective experiential and social affinity marketing, check-in […]

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12 September 2014 ~ 0 Comments

Relationships are inefficient

timesuck-clock

Relationships are incredibly inefficient. You have to identify a likely potential candidate, present yourself in a way that you hope they will find compelling and attractive, if they agree to the possibility of a relationship you have the whole let’s-hang-out-together-trial-runs, and if the other party finally decides that YES, you are the one for them — you have […]

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