23 October 2015 ~ 0 Comments

Blab.im Ideas for Sales and Marketing


Fun announcement! I am hosting a LIVE video chat with Jennifer Gluckow and Jeffrey Gitomer on Blab.im next Monday, October 26 at 5:30pm Eastern! Unless they jump on sometime between now and then, I think this is going to be their inaugural appearance on this platform, and I’m thrilled to be the catalyst. You’re invited to witness this […]

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25 September 2015 ~ 2 Comments

Just An Idea


I recently noticed that whenever I share a new concept with someone (whether they are a client, long-time friend or new prospect), I tend to use the phrase “just an idea” either in the opening or closing of my message containing the idea I am sharing with them. I’ve decide to curb my use of the […]

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19 August 2015 ~ 0 Comments

A Wonderful Idea For Amazon

Wonder Woman knapsack

Today is my wife’s birthday, and being a fan of super heroes like myself (have I mentioned she’s my perfect match?) I went with an all Wonder Woman gift theme this year. One of the gifts was this very cool Wonder Woman Knapsack whose picture you’ll see accompanying this post. One problem: the rivet on the snap closure […]

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23 June 2015 ~ 0 Comments

Periscope Marketing and Sales Ideas


Video content has been on my (and everybody else’s!) radar for a long time. Among the familiar tools that most people have used (or at least bookmarked for future use) are YouTube, Vimeo, Instagram, Vine, and (possibly) even SnapChat. One relatively new tool in the video content production utility belt is Periscope. Actually there are two new video tools — one […]

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19 May 2015 ~ 1 Comment

Better Than


As many of you may be aware, this year I’ve committed to producing a single piece of content (Seth Godin calls it “making art”) every single day in the form of a hand-lettered yellow sticky note. If you’re interested, you can follow these efforts on my Instagram account. Last week I posted the Big Yellow Sticky you see embedded […]

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09 March 2015 ~ 0 Comments

The Most Important Person In The Meeting


Stephen Colbert was recently interviewed and asked a question about how he had honed his interview skills during his time as host of Comedy Central’s The Colbert Report. Surprisingly, his answer had little to do with watching more experienced members of the traditional press do interviews and more about his own experience when he was learning […]

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03 March 2015 ~ 0 Comments

Easier For Who?


When a customer (external or internal) questions a policy or procedure that is foisted upon them by the representative of a company/brand/department with whom they are “trying” to do business, that policy was put in place to make life easier for the company/brand/department — not the customer. February is a short month, and March 1 fell […]

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18 February 2015 ~ 1 Comment

Talent Relies on Techniques Not Tools


Is having the tool more important to your success, or is knowing the technique more important? A lot of people obsess over the latest social media sites (or the latest changes to social media sites) instead of obsessing over the content they develop and post to those sites. Having a solid knowledge of even the very […]

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21 January 2015 ~ 2 Comments

A Carpenter Should Have A Hammer, Right?


You hire a carpenter to come to your house to build something (I don’t know what he’s going to build, you hired him. What do you need? Bookcases? Let’s say bookcases…) He shows up wearing a t-shirt that says “Bob’s Carpentry” on it and he hands you a business card that has his title listed as […]

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08 December 2014 ~ 0 Comments

The “So Now What?” Manual

The So Now What Manual

Are you providing support materials to your new clients? I don’t mean Sales support materials, I mean doing-business-with-us-after-you-buy support materials. Smart salespeople in the world of traditional Media (Radio, TV, Print) will sometimes warn their clients (especially clients who are first-time advertisers) that as soon as their ads begin to run, they should expect to get […]

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