08 June 2016 ~ 0 Comments

No Chips Notification Device

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You’ve heard of PSAs, right? Public Service Announcements? This is a PSI — a Public Service Innovation from Don The Idea Guy. For months they told us it was coming They told us this new technology was going to make our credit card transactions more secure when purchasing at retail stores. I’m talking about the […]

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17 May 2016 ~ 1 Comment

What to do after you LOSE the sale

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I just published a new brainstorm over at FiveBuckBrainstorms.com. The subject of this collection of 12+ ideas is themed around what salespeople should do after they lose a sale. There is a little back story behind this Five Buck Brainstorm in which you may be interested… Once upon a time… Let me tell you about a B2B business […]

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30 April 2016 ~ 1 Comment

Side Hustle Beanstorm

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There are just a handful of podcasts that I listen to on a regular (daily or weekly) basis. The ones that get a little “ooh!” out of me when I see there is a new episode downloading to my favorite podcast app. They have great content, interesting guests with relatable stories to share, engaging hosts, and (perhaps most importantly) […]

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25 January 2016 ~ 0 Comments

Bringing The Bluelight Back

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A couple months ago I saw an article from Reuters saying Kmart was planning to bring back the Bluelight Special. Personally, I this is smart move. There are solid strategic reasons for dusting off this promotion from the retro era of retail marketing and updating for the modern social media age. As a matter of fact I think it […]

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21 December 2015 ~ 0 Comments

The Emperor’s New Chocolate Bar?

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I’ve never spent $10 on a chocolate bar, but you gotta to respect the story of “artisanal chocolate” these guys cooked up to win the minds of their consumers with their tale of going “from bean-to-bar”. The Mast Brothers tale of better chocolate falls right into the vein of marketers striving to tell a better story. When you think […]

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23 October 2015 ~ 0 Comments

Blab.im Ideas for Sales and Marketing

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Fun announcement! I am hosting a LIVE video chat with Jennifer Gluckow and Jeffrey Gitomer on Blab.im next Monday, October 26 at 5:30pm Eastern! Unless they jump on sometime between now and then, I think this is going to be their inaugural appearance on this platform, and I’m thrilled to be the catalyst. You’re invited to witness this […]

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25 September 2015 ~ 2 Comments

Just An Idea

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I recently noticed that whenever I share a new concept with someone (whether they are a client, long-time friend or new prospect), I tend to use the phrase “just an idea” either in the opening or closing of my message containing the idea I am sharing with them. I’ve decide to curb my use of the […]

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19 August 2015 ~ 0 Comments

A Wonderful Idea For Amazon

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Today is my wife’s birthday, and being a fan of super heroes like myself (have I mentioned she’s my perfect match?) I went with an all Wonder Woman gift theme this year. One of the gifts was this very cool Wonder Woman Knapsack whose picture you’ll see accompanying this post. One problem: the rivet on the snap closure […]

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23 June 2015 ~ 0 Comments

Periscope Marketing and Sales Ideas

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Video content has been on my (and everybody else’s!) radar for a long time. Among the familiar tools that most people have used (or at least bookmarked for future use) are YouTube, Vimeo, Instagram, Vine, and (possibly) even SnapChat. One relatively new tool in the video content production utility belt is Periscope. Actually there are two new video tools — one […]

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19 May 2015 ~ 1 Comment

Better Than

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As many of you may be aware, this year I’ve committed to producing a single piece of content (Seth Godin calls it “making art”) every single day in the form of a hand-lettered yellow sticky note. If you’re interested, you can follow these efforts on my Instagram account. Last week I posted the Big Yellow Sticky you see embedded […]

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