11 March 2014 ~ 0 Comments

Wiping Out Cancer

Continuing on the trend of Helpful Humor I’ve been noticing lately, I wanted to share the activity of possibly one of the funniest businesses I’ve had the pleasure to spend my money with — Dollar Shave Club. Still the BEST commercial you’ll never see on television, these guys didn’t quit with a one-hit wonder (technically, […]

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03 March 2014 ~ 0 Comments

Emergency Coffee

A few weeks ago I was in San Diego taking a few vacation days after delivering three workshops at the DogWatch Hidden Fence annual Dealer conference in Huntington Beach, California. My fiance and I had asked an employee at The Nat gift shop if she could recommend any local restaurants near our hotel, and without […]

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27 February 2014 ~ 0 Comments

Don Draper meets Dr. Seuss

As most of you, as a kid I was a Dr. Seuss fan. Unlike most of you, I continued to not only be a Dr. Seuss fan as an adult — but look back on the old “children’s books” that Theodor Seuss Geisel wrote and see lessons for grown-ups. As a child Green Eggs and […]

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24 February 2014 ~ 2 Comments

Let’s Not “Not Reinvent The Wheel”

Some people go out of their way to “not reinvent the wheel”. “Let’s not reinvent the wheel” is a pretty common phrase in meetings. It’s used as a statement of intent not to over invest in time, labor, money or creativity in order to get something done. But sometime’s it’s worthwhile to reinvent the wheel […]

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05 February 2014 ~ 0 Comments

SlideShare Smarts

About five years ago I discovered SlideShare and decided to upload a couple of my older slide presentations along with a version of my book “100-Whats of Creativity“. ¬†Every so often SlideShare sends me an email with a running count of views they’ve received and at one point the SlideShare version of my book earned […]

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02 February 2014 ~ 0 Comments

Super Bowl Fadvertising

It used to be that you’d have to wait for the Super Bowl to see Super Bowl ads, now they are released weeks before the actual game. There are websites and on-demand channels dedicated to collecting them and rating them, as well as television news programs and print publications dedicated to covering them as if […]

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30 January 2014 ~ 1 Comment

The reason I called is…

The primary reason salespeople have a problem making cold calls (or reaching out to someone that don’t yet know) is fear of rejection. ¬†That expectation of rejection comes from not having a true sense of purpose in regard to making the call. The salesperson doesn’t have the value they bring to the prospect specifically defined […]

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29 January 2014 ~ 0 Comments

Complete The Connection

If you’ve ever been connected with another person through the unsolicited efforts of a third-party mutual friend, they took a risk in order to put the two of you together. In making the referral, that person extended their own reputation (what each of you thought about him or her individually) in the hopes of creating […]

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28 January 2014 ~ 0 Comments

Scumbag Twitter

Selling banner impressions has always been anathema to me. Banners are either boring or obnoxious, usually have unengaging messages, and link to worthless homepages rather than helpful landing pages. From an Advertising or Media company standpoint, banners are not wholly profitable because the CPM (cost per thousand) market price keeps falling, while their effectiveness as […]

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24 January 2014 ~ 0 Comments

Jiggle The Handle

You’ve probably experienced this situation — you flush a toilet, but it won’t stop running because the flapper valve isn’t adjusted properly to form a good seal, allowing water to continually leak out of the tank, and therefore the tank continually attempts to fill itself. So, you stop the toilet from running by “jiggling the […]

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